The gap between what I see and what I can deliver — that gap is now closed. 35 years of domain knowledge, finally without a technical middleman. AI handles the code. I handle the judgement. That is the only division of labour that matters.
Every build I do is measured against these ten principles. They are not guidelines. They are the standard. If something does not pass, it does not ship.
I only build what solves an actual business problem I have seen with my own eyes. Not something I read about. Not a hypothetical.
If I cannot explain it to a client in plain English, I do not build it. Complexity that cannot be explained is complexity that cannot be trusted.
A working solution today beats a perfect solution next quarter. Businesses need things that work now, not things that are perfect eventually.
The AI handles the code. I handle the judgement. 35 years of knowing what matters in a business context — that is what I bring to every build.
If I cannot walk a 60-year-old business owner through what it does and why, it is not ready. Clarity is not optional.
Not a developer. Not a colleague. A real end user who has never seen it. If they get it immediately, it is ready. If they pause, it needs work.
No feature creep. No scope expansion. One thing done well. The instinct to add more is almost always wrong.
Everything I build, the client can take away and use without me. No dependency. No lock-in. No black box that only I can operate.
The value I bring is 35 years of knowing what matters. The AI is the instrument. The judgement is mine. That distinction matters.
Document what worked, what did not, and why. The Curiosity Log is the proof of work. Transparency is the only honest way to build trust.
No developer. No agency. No brief handed to someone else. Built entirely with Claude, one conversation at a time. Homepage, About, My Story, The NetworKING, Vibe Coder — all of it. The site that explains the person behind the firm.
Founding members needed a clear, consistent onboarding experience. Built the intake process, the welcome sequence, and the member communication templates — without waiting for a developer to understand what “clarity and visibility” means.
Proposals that were taking days to write now take hours. Structured templates built with AI that capture the scope, the rationale, and the plain-English explanation a client actually needs — not a document only a technologist would understand.
A consistent format for documenting experiments — What I Found, What I Tried, Business Verdict — built and refined with AI until it was something a reader could scan in 90 seconds and a writer could complete in under an hour.
Every Curiosity Log entry that graduates to a real build gets added here. The Log is the R&D. This page is the production floor. Follow the Log to watch what becomes what.
“AI did not make me a developer. It made my 35 years of experience finally buildable. The judgement was always there. Now I have the hands to match it.”
Every build starts as an experiment. I notice a problem, I try something, I document it honestly in the Curiosity Log — What I Found, What I Tried, Business Verdict.
When an experiment proves itself — when the verdict is consistently “Worth Exploring” and the use case is real — it graduates. It becomes a build. It appears on this page.
The Log is the proof of work. This page is where the work lands.
Read the Curiosity Log