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A New Dawn for India’s Cocktail Culture: The Cocktail Club of India Kicks Off 2025

January 17, 2025 – Mumbai: India’s cocktail and alcohol scene has never been more dynamic. As the country’s economy grows, so does its appetite for artisanal and innovative experiences. The Cocktail Club of India (CCI) took this momentum to new heights with an exclusive event at Praia Bar & Kitchen in Worli, Mumbai, bringing together a vibrant mix of cocktail enthusiasts, F&B influencers, and industry pioneers.

The Cocktail Club of India

The Rise of Cocktails and Homegrown Spirits

India is witnessing a remarkable shift in its drinking culture. Once dominated by whiskey and beer, the market is now brimming with homegrown spirits. These locally crafted brands are redefining the spirit landscape, offering world-class quality while celebrating Indian roots. In this context, The Cocktail Club of India emerges as a pioneering platform to elevate mixology to an art form and position India as a global hub for cocktail innovation.

A Night of Innovation and Inspiration

Hosted on Praia’s expansive rooftop, the event combined the charm of a breezy Mumbai evening with the elegance of understated luxury. The ambience was set with soulful music, and guests indulged in innovative cocktails curated by Praia’s talented mixologists. Each drink showcased creativity, from South Bombay-inspired concoctions to bold flavours crafted with Indian ingredients.

Saloni Malkani, Co-founder of The Cocktail Club of India, welcomed the guests, emphasizing the initiative’s vision. “Cocktails are conversations in a glass, and at the Cocktail Club, the dialogue has just begun,” she shared. Her words resonated with the growing community of cocktail lovers eager to explore new dimensions of mixology.

Championing a Growing Industry

The Cocktail Club of India is more than an event series; it is a movement to celebrate and elevate India’s burgeoning cocktail culture. By fostering innovation, nurturing talent, and building community, the club aims to:

  1. Highlight homegrown talent and ingredients shaping the future of mixology.
  2. Promote innovative local brands that embody the spirit of Indian entrepreneurship.
  3. Host events and workshops to engage audiences with interactive experiences.
  4. Recognize excellence through platforms like the India Cocktail Awards.
  5. Position India as a key player in the global cocktail landscape.
Sampath Iyengar at The Cocktail Club of India

Interactive and Engaging Highlights

A highlight of the evening was a cocktail quiz led by Bhisham Mansukhani, sparking friendly competition and laughter among guests. Meanwhile, Co-founder Gaurav Dabrai unveiled a quirky South Bombay-inspired cocktail menu, capturing the city’s vibrancy and spirit. “We’re excited to offer a playful yet refined cocktail experience that reflects the energy of South Bombay,” Dabrai remarked.

A Collaborative Future for Indian Mixology

The event concluded with lively networking, underscoring the collaborative spirit that defines India’s evolving alcohol scene. From innovative cocktails to engaging conversations, the night was a testament to the potential of India’s mixology industry. With initiatives like The Cocktail Club of India and the rise of homegrown brands, the future of Indian cocktails looks brighter than ever.

Celebrating Moments and Memories

The energy of the evening was encapsulated in every sip, every conversation, and every connection. With the support of visionary leaders like Saloni and Gaurav, The Cocktail Club of India is poised to revolutionize how the country enjoys and celebrates cocktails.

For updates on upcoming events and initiatives, follow The Cocktail Club of India on Instagram at @thecocktailclubindia.

Personal Reflections

As someone who attended the event, I left inspired by the creativity and passion that filled the air. The fusion of local ingredients, world-class techniques, and vibrant community energy made it an unforgettable experience. Praia Bar & Kitchen, with its stellar ambience and innovative drinks, is a place I’d revisit in a heartbeat. Here’s to raising the bar for Indian mixology, one cocktail at a time.